ecocloset

Design Research | User Experience Design | Service Design

Background:

Project winner of the Design Talent Award in 2020. It was developed individually as the thesis for my master's degree in Integrated Design.

Problem:

Current fashion production and consumption have negative impacts on the environment. They release great amounts of pollutants to the air and water, are water intensive, and generate high volume of waste.

Solution:
Service to use preowned clothes to create, rent, and buy new garments. The mobile application allows users to personalize used clothes, which makes items more valuable to them; transforms the personalization experience into fun and creative; and promotes a circular cycle of clothes.